We started this agency because we hated agencies… (learn more about that here). We began as entrepreneurs who lived on the brand side working every day to build and grow our own businesses. We worked with multiple agencies, all of whom were really talented, but every time there was this constant conflict. Our interest never seemed to be aligned. They were billing hourly and we wanted things done as quickly as possibly. There were constant debates about time. It became such a strain that the relationship would always deteriorate. After this experience we committed to establishing an agency model that removed that strain and better aligned the interests of the agency and client. We ditched the “digital marketing” title and decided instead to focus on SALES.

Unite people of common purpose to power commerce.
To be the best in the world at driving online transactions in the active lifestyle space.

We believe E-Commerce is simple:

 

Visitors x Conversion Rate x Average Order Value = Revenue

 

Everything we do revolves around our ability to increase the variables in this formula.

 

Read our strategy to learn about how. 

We don’t know healthcare or payments processing or real estate but we do know the active lifestyle consumer good space better than anyone. Our company is founded by athletes and entrepreneuers who have the rare vantage point of understanding the locker room and the board room. So we work where we have always played, and we are committed to focusing only on the things we know best.

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Taylor Holiday

Managing Partner
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Josh Rodarmel

Operating Partner
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Cory Hamilton

Partner, Chief of Staff
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Jordan Palmer

Partner, VP Business Development
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Iain Harris

Partner, VP of Content
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Brian Dunbar

Director of Finance & Operations
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Panagiota Hatzis

Director of Differentiation
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Andrew Faris

Director of Strategy
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Caitlin Thomason

Lead Account Manager
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Robbie Aronson

Lead Graphic Designer
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Scott Kramer

Lead Customer Acquisition Specialist
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Brian Wilkinson

4x400 Brand Manager
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Joanna Gail

Producer
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Leo Angeli

Director of Production
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Alessandro Rodrigues

Senior Editor
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Forrest Brownell

Editor
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Peter Hassan

Business Development Coordinator
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Rob Clemons III

4x400 Operations Coordinator
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Brooke Dunning

Account Manager
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Devin Ghazi

Account Manager
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Nick Shackelford

Senior Account Strategist
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Chris Johnson

Account Strategist
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Michelle Luo

Customer Acquisition Specialist
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Vincent Wu

Customer Acquisition Specialist
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Jess Abdulnour

Customer Acquisition Specialist
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Amanda Reid

Copywriter
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Richard Gaffin

Copywriter
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Adrianne Verheyen

Copywriter
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Alex Maldonado

Copywriter
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Jon Dickson

Graphic Designer
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Adriana Falcon

Graphic Designer
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Lupita ``Pita`` Palms

@pitapalms

PROJECT REQUEST

We love discovering new brands and working with amazing entrepreneurs. If you are interested in hearing about how we can increase your online revenue through our unique strategy, please fill out the form and we will get back to you right away.



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